Tag Archives: online marketing

The many moving parts of marketing

I suppose the world was confounded when Sears mailed its first mail order catalog in 1888. Want to buy a watch or some jewelry? No problem. Thumb through the catalog. Find what you like. Fill out an order form. Put … Continue reading

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Why don’t websites include contact names?

I can find almost anything on the Internet… and find it quickly. A couple of words such as “carpet cleaning” added to “Riverdale, New York” gives me dozens of companies to choose from. Some of the company names that pop … Continue reading

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How to Close More Business in Less Time

The world of Internet marketing seems fixated on lead generation, driving traffic, large numbers of hits, search engine optimization, and social media. While driving traffic is obviously a critical component of the selling process, it is definitely not the only thing … Continue reading

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